Signature of Excellence

Holland America Line's Signature of Excellence is a $225-million initiative that provides unparalleled product and service enhancements to their fleet of five-star ships. Signature of Excellence will build on Holland America's renowned Tradition of Excellence by significantly raising the standard in premium cruising.

The comprehensive enhancements focus on five areas central to the Holland America guest experience: spacious, elegant ships and accommodations; sophisticated five-star dining; gracious, unobtrusive service; extensive enrichment programs and activities; and compelling worldwide itineraries.

Signature of Excellence enhancements encompass virtually every area of the ships and range from new state-of-the-art facilities and public areas to new services and amenities. It also includes new activities on Half Moon Cay--a private island in the Bahamas. This initiative is a 24-month project that began in late 2003 and is expected to be complete by the end of 2006. Some enhancements may vary by ship.